E-commerce is a powerful driver of economic development that can have a catalytic effect well beyond its immediate users.
E-commerce offers potentially enticing solutions to countries struggling with unemployment, low productivity, and a high degree of concentrated economic activities. It can lead to better allocation of resources and improve the competitiveness of businesses in general.
E-commerce has the potential to boost employment, spurring “new job creation in the ICT sector related to software development, information technology (IT) consultancy services, web hosting and, of course, in enterprises that become more successful thanks to expanded online sales.